One of the most common misconceptions I hear from property owners is: “Real estate is real estate. Value is value.” In reality, commercial and residential properties are valued using fundamentally different methodologies , and misunderstanding those differences can lead to pricing mistakes, missed opportunities, or leaving significant money on the table  — especially when selling a commercial asset. This article breaks down how value is determined in each sector  and explains

Why Small Multifamily Properties Don’t Sell: Marketing to Everyone Fails

"Why did my multifamily building fail to sell?" Part 2: Failure to Tell the Investment Story Most 2–10 unit multifamily owners believe that if the property is clean, occupied, and priced “reasonably,” buyers will see the value. In practice, that assumption often proves costly. Small multifamily properties rarely fail to sell because buyers dislike the asset. They fail because buyers cannot quickly understand how the deal works for them . The Problem: Listings Describe Buildin

“Why did my multifamily building fail to sell?” Part 1: Pricing Isn’t the Problem — Positioning Is Owners of 2–10 unit multifamily properties are often told the same thing when their property fails to sell: “The price must be too high.” While pricing is always a factor, it is rarely the root cause . In reality, most small multifamily properties don’t fail because they’re overpriced — they fail because they’re mispositioned . Understanding that distinction is the first step to

The Value Commercial Tenants Miss When They Don’t Work With a Tenant-Rep Broker Many commercial tenants skip hiring a broker simply because they don’t fully understand what a tenant-rep actually does. The search process seems simple on the surface, and online listing platforms make it appear as though every option is easily accessible. But behind the scenes, the leasing process is far more complex. Most Tenants Don’t Know What They’re Missing A tenant-rep broker brings expert

Let’s explore how you can get started. Few strategies for building wealth are as reliable as investing in rental properties. Whether you choose a single-family home, a condo, or a multifamily building, rental real estate can provide consistent income, long-term appreciation, and protection against inflation. Here’s why so many investors turn to rentals—and how to decide which type best fits your goals. The Benefits of Rental Property Investing Steady Income Rental propertie

Introduction "Protecting your assets and building long-term value through real estate." Thinking about investing in real estate but not sure if you’re ready? You’re not alone. Real estate is one of the most reliable ways to build wealth, but it requires preparation, strategy, and the right mindset. In this post, we’ll walk through what it really takes to become a successful investor—so you can decide if now is the right time for you. What Does It Mean to Be a Real Estate Inve

Imagine owning a property where tenants help you pay the mortgage while you build wealth—this is the power of multi-family real estate investing. The above graph shows a 15-year review of Multi-Family market rents for Broward County (Greater Fort Lauderdale) from a Studio to a Three Bedroom unit. The common trend is the consistent Year-Over-Year growth over the past ten years and projections over the next five. Not only are landlords maintaining, and sometimes growing, their

Typical NNN Investment Properties Investing in Commercial Real Estate: Owner-Users vs. Passive Investors When it comes to Commercial Real Estate , there are two main types of property owners: Owner-Users  and Investors . 🔹  Owner-Users  run a business and operate out of their own property. Some use the entire space, while others lease out portions to like-minded tenants, creating an additional revenue stream. 🔹  Investors , on the other hand, purchase properties primarily f

Looking for an investment property that offers strong returns without the complexity of traditional commercial loans? Two-to-four unit multi-family properties might be the perfect solution! Florida Multi-Family Why Invest in Real Estate? Owning investment real estate comes with multiple benefits: Positive cash flow  – Generate rental income to offset expenses Equity growth  – Build wealth over time as the property appreciates Tax advantages  – Potential deductions on mortgage

How is the Highest and Best Use price determined? What isn’t relevant is what the seller had previously paid for the property. Commercial Real Estate (CRE) is all valued by how much income it can produce. There are numerous examples of how this drives the highest price for a piece of property. When you see a Walgreens Store get replaced by a WAWA, what that really means is that the property can make more money with the WAWA and can command a higher sale and/or lease price. I

The approach to selling Commercial Real Estate has more to do with what Marketing Strategy is used than having the wrong price. Although pricing needs to be evaluated, the number of property inquiries is a better measurement. CRE Marketing and Pricing is based on what the Highest and Best Use of the property. There are a number of considerations to consider. Should a property have a long-term tenant with a long-term lease, the marketing and pricing strategy would focus on the

So, you’re thinking about entering the Commercial Real Estate (CRE) investment world. This guide will help you understand what the different types of CRE properties are, the benefits that CRE can offer, a step-by-step process to acquire a property and pitfalls to watch out for. CRE investing can be an excellent way to diversify your investment portfolio, generate passive income, and build long-term wealth. However, like any investment, it comes with its own set of challenges

“ It’s easier to ask forgiveness than it is to get permission ” is not a good strategy when it comes to Commercial Real Estate’s Municipal Zoning Codes. There is nothing worse than assuming that a use is permitted, fit out your new locations use and then a Code Enforcement Officer visits your location only to find out it is not a Permitted Use.   Why are there so many different Zoning Ordinances? Virtually all municipalities have a master plan that identifies where there can

Are you considering buying or selling commercial real estate in South Florida? Mastering the intricacies of this process can be a key factor in achieving success. Whether you are looking to sell your business along with the real estate or acquire a new property for your expanding company, having a solid understanding of the market and the process can make a significant difference in the outcome. CRERealtor.net, a well-established business based in Boca Raton, is your go-to pa